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Frequently Asked Questions




Subject
What is fair trade? Fair trade is an organized social movement which promotes standards for international labor, environmentalism, and social policy in areas related to production of “Fair trade” labeled and unlabelled goods. The movement focuses in particular on exports from developing countries to developed countries.

Fair trade’s strategic intent is to deliberately work with marginalized producers and workers in order to help them move from a position of vulnerability to security and economic self-sufficiency. It also aims at empowering them to become stake holders in their own organizations and actively play a wider role in the global arena to achieve greater equity in international trade.



Subject
What does organic mean? Organic goods are the product of organic farming, a form of agriculture which avoids or largely excludes the use of synthetic fertilizers and pesticides, plant growth regulators and livestock feed additives. Organic farmers rely as much as possible on crop rotation, crop residues, animal manures and mechanical cultivation to maintain soil productivity and tilth, to supply plant nutrients and to control weeds, insects and other pests.

According to the international organic farming organization IFOAM, “The role of organic agriculture, whether in farming, processing, distribution or consumption is to sustain and enhance the health of ecosystems and organisms from the smallest in the soil to human beings.”

Organic farming is also often associated with support for principles beyond agricultural practices, such as fair trade and environmental stewardship. Approximately 75 million acres worldwide are now grown organically.



Subject
What does certified organic mean? Organic certification is a certification process for producers of organic food and other organic agricultural products. In general, any business directly involved in food production can be certified, including seed suppliers, farmers, food processors, retailers and restaurants. Requirements vary from country to country, and generally involve a set of production standards for growing, storage, processing, packaging and shipping that include:
• avoidance of synthetic chemic inputs (e.g. fertilizer, pesticides, antibiotics, food additives, etc.) and genetically modified organisms
• use of farmland that has been free from chemicals for a number of years (often three or more)
• keeping detailed written production and sales records
• maintaining strict physical separation of organic products from non-certified products
• undergoing on-site inspections.

In some countries, certification is overseen by the government, and commercial use of the term organic is legally restricted. Certified organic producers are also subject to the same agricultural food safety and other government regulations that apply to non-certified producers.


Subject
What does cruelty-free mean? More people are choosing to buy animal cruelty-free personal care and household products containing environmentally sound ingredients.  Cruelty-free is a philosophy and a manufacturing principle.

We believe that personal care need not inflict harm on any living creatures. Therefore, we reject the use of all cruelly-derived animal ingredients. We also insist that our products and all ingredients used within those products are never tested on animals. We neither test on animals, nor do we ask others to do so for us. Life is beautiful without cruelty.

Subject
What is the function of skin and
why is it important to care for it?
It is very important to care for your skin. Although most don’t view skin as an organ like the brain or heart, the skin is the body’s largest organ, measuring approximately 20 square feet and weighing between 7 and 9 pounds.

The skin requires one third of the body’s circulation to carry out its vital function – the excretion of up to two pounds of waste daily, removing more toxins than all the body's other eliminative organs combined. Perspiration also assists in regulating body temperature and pH balance, and is a way to burn a few calories – approximately 500 per day. 

In addition to its eliminative function, the skin performs seven other basic functions.

1.
It keeps out bacteria, viruses and other pathogens that could infect your blood, joints and other tissues.
2.
It is a protective barrier from heat, cold, and other environmental stresses.
3.
It regulates the body temperature, maintaining one’s inside temperature despite wide variations on the outside of the skin.
4.
It breathes to a small extent, exhaling carbon dioxide and eliminating unwanted gases.
5.
It absorbs substances, passing them through the tissues.
6.
It has its own hydration system which keeps it soft and supple, and lubricates itself by discharging the sebaceous fluids through perspiration.
7.
It contains a complex networking of nerve endings that allow us sensation and enable us to react to heat, cold, pain and pleasure.

Skin condition varies on a daily basis depending on temperature, humidity, travel factors (airplane air is drying to the skin and different water sources interact differently with the skin), exercise and outdoor exposure. Since water comprises about 70% of the constituents of the skin, it is understandable that the skin serves as a sort of reservoir for the rest of the body.  It is widely confirmed that a relative humidity of 60-65% helps to maintain the skin's natural moisture content.  A lower relative humidity draws moisture from the skin into the environment resulting in dry skin. A higher relative humidity forces moisture into the skin. 

A healthy skin is a well-nourished skin, and the nourishment essentially comes from diet, exercise and overall well-being. There are easy ways to keep the skin in a glowing healthy state: Drink a half-gallon of water a day.  Eat a balanced diet with lots of vegetables, whole grains and fresh fruits.  Exercise moderately.  Quit or reduce smoking, caffeine and alcohol consumption.  Keep a positive attitude and a fulfilling life-style. Hydrate the skin with a rich moisturizer both morning and night.




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